Case studies

The world’s most successful eye care practices distinguish themselves through a combination of excellent patient care, smart office management and innovative marketing efforts.

CooperVision is always on the look-out for practices that have implemented particularly thoughtful approaches to business-building.

In the following articles, we’ve asked pace-setting practitioners to share insights that peers can learn from and apply to their own practices.

High-Tech Specialisation: Building a Strong Patient Base Through Expertise


Above and Beyond: Exceptional Customer Service As Your Brand


Independent Practices and the Power of Patient-centric Care