Support patients on their contact lens journey with our My Lens Life programme.
Designed to support your patients from the initial contact lens conversation through to being confident wearers, My Lens Life is a FREE and comprehensive programme of patient-friendly guidance, advice and ressurance.
My Lens Life is centred around a website that was created after asking Eye Care Professionals (ECPs) what would help them most in having those all important conversations about contact lenses, while freeing up time and staff.
My Lens Life is centred around a website that was created after asking Eye Care Professionals (ECPs) what would help them most in having those all important conversations about contact lenses, while freeing up time and staff.
What Eye Care Professionals told us.*
• Conversations about contact lenses can take up valuable time in examination rooms, putting pressure on busy clinics.
• Support staff are not always comfortable having in-depth conversations with patients about contact lenses.
• Patients can sometimes forget the contact lens information that has been shared with them.
• Patients often think that they are not suitable for contact lenses and are not aware of the wide range of available options.
• A previous negative contact lens experience may have put a patient off.
How My Lens Life will make your practice life easier.
It provides Eye Care Professionals with the freedom to initiate a contact lens conversation with patients and then direct them to the website to learn more, saving valuable clinic time.
Gives practice staff the confidence to engage patients in a conversation on the freedom contact lenses can provide, comfortable in the knowledge that further information is just a click away.
By supporting your patients on their contact lens journey, My Lens Life can help grow your business, save time and reduce drop-outs.
How the My Lens Life website will make your patients’ life easier.
My Lens Life has three patient journeys, each tailored to a potential point of enquiry, providing inspiration, education, empowerment and reassurance.
Journey 1.
New to contact lenses.
Journey 2.
Lapsed wearers.
Journey 3.
Trial booked.The My Lens Life website helps your patient’s transition to and maintenance of contact lens wear by giving them the excitement, confidence and the satisfaction that they have made the right, life changing decision!
My Lens Life supporting assets.
The My Lens Life contact lens patient support programme has a range of patient-facing print and digital assets to choose from, using the messaging that fits your practice best.Those designed to introduce new wearers to the opportunity of contact lenses.
Available in posters, mirror stickers, QR cards and digital assets.
Strut cards / posters
Mirror stickers
Leaderboard banners
QR cards
And those that support patients about to get started.
What happens next 4pp business card
Lifestyle questionnaire form
My Lens Life,
making practice life easier.
Talk to your CooperVision Business Development Manager about how My Lens Life can be incorporated into your practice’s offering.
* 2022 CooperVision Customer Panel feedback in response to questions: What do you think prevents contact lens conversations happening in the majority of appointments? What would make it easier to have contact lens conversations in more appointments? 1. CVI data on file 2018. Consumer insights study, n=421 wearers (221 Glasses wearers + 200 Contact Lens Wearers).
