Freedom is also about the patient journey; the freedom to manage their own contact lens plan, and freedom for where, when and how they get their lenses.

We understand how important contact lenses are to people’s daily lives, recognise that every wearer is unique and appreciate the importance of crafting world-class lenses for both mainstream and challenging vision corrections.

Patients are at the heart of what you do, and you’re at the heart of what we do. This partnership runs through our DNA and sets us apart. And we’re stepping up to do more, supporting you to Prescribe Freedom for more people than ever.